Let's jump into this...

Engineering the Battery Future at IAA Mobility 2025

Ah yes, the hook... as engaging as a five-hour lecture on the mating habits of sloths. Enthralling, truly.

At IAA Mobility 2025, we’ve seen powerful product launches from major European car OEM’s as well as an ever growing number of serious competitors outside Europe that have left infancy in a tearing pace.

Alright, alright... but the critical question remains: Do we care about these launches, or is my cheese sandwich more riveting? 🧀

These aren’t just product launches—they’re strategic signals.

Oooh, "strategic signals." We're either building suspense here or overcompensating for a lack of substance, perhaps?

But what is the underlying message ?

Ah, the big "reveal," with the audacious space before the question mark... layers upon layers of intrigue! Or unnecessary punctuation, who can know?

As far as the battery ecosystem is concerned:

Doc, what's up with this suspense-building strategy? You make "battery ecosystem" sound like Hogwarts for engineers! 🧙‍♂️ More drama than a soap opera.

Development, integration & application of battery systems seem to be almost a no-brainer for European Mobility OEM’s, battery cell production and the related value chain remains a headache:

Consider the Academy Award for Best Run-on Sentence dedicated just for you.

Technical und economical challenges have already claimed first prominent victims, the European battery cell players are facing ever stronger headwinds.

"Technical und economical challenges..."> We switched to German midway. Rosetta Stone, on sale now!

Some of the challenges are related to geopolitics and politics and need to be considered and hopefully resolved as well. But the biggest part of the cake belongs in the engineering domain

Ah, yes, neatly slice the turmoil with a metaphorical engineering cake knife. Delicious political props!

so this post is a call to engineers:

"But wait! Before you doze off, here's an obligatory shout-out to engineers!" 🎗️🌍 You almost lost them at "battery systems."

Europe needs your precision, your creativity, and your commitment to excellence. The challenges ahead - scaling gigafactories, mastering new chemistries, reducing time-to-market, and closing the loop on circularity - are engineering challenges at their core.

[Audience Collectively Snores]... What is this, Braveheart, but with battery chemistry instead of Mel Gibson giving passionate speeches?

Applying engineering ingenuity remains a strong suit for European players, so let’s make physics-informed design, solid and well thought-out innovation, and cross-domain collaboration the foundation of our shared success.

I can nearly hear a background band playing "Ode to Joy" while amazed but... yawn-inducing.

One good example of collaboration is Capgeminis University Partnership with Technical University Munich (TUM). [{link}]

Oh hey look, it's a self-promotion disguised as an example of excellence... How unexpected in this wild kingdom of LinkedIn! 😜

I had the pleasure to join Prof. Andreas Jossen’s in the latest episode from Capgemini's podcast series “New Era of Engineering” to explain how AI and physical modeling can accelerate battery innovation:

Hold the phone! And just when I was worried this post might not have enough of YOU in it, BAM! a podcast appearance!

If you want Capgemini Engineering to be part of your winning team, let’s talk!

"If you managed not to tune out by now, our sales team is ready to talk your ear off. Call us at 1-800-YAWNING."

Noteworthy Improvements:

Consider turning down the self-promo dial; even infomercials know when enough's enough.
Try boiling down those sentences to digestible nibbles, not a buffet of alphabet soup.
Inject a little bit more "soul" into the post, leaving less room for Nap Time Association 2025.

Roast my LinkedIn post

📬 1. Paste your post

🍖 2. Select your roast

🔥 Fresh from the oven