Tools focused on writing, formatting, and editing LinkedIn posts—from browser extensions to full editing suites.
LinkedIn's native editor is stuck in 2015. No formatting preview, no templates, no way to see how your post will actually look before you hit publish. You write something, post it, and realize the line breaks are wrong.
Writing tools fix this. At the basic level, they offer formatting—bold, italics, emojis, clean line breaks. At the advanced level, they include preview modes, template libraries, and AI assistance. Some are simple Chrome extensions. Others are full platforms.
This page compares LinkedIn writing and editing tools to help you find one that fits how you create content.
Explore detailed alternatives for each linkedin writing & editing tools

LinkedIn Chrome Extension
good choice for Chrome users who want LinkedIn integration
Starting at
$19.95/mo
Pros
Cons

AI Writing Platform
powerful AI writer that's overkill for LinkedIn-specific needs
Starting at
$59/mo
Pros
Cons
More than just formatting AuthoredUp is excellent for formatting and preview. But that's all it does. ContentIn includes formatting AND AI writing, scheduling, carousel creation, and analytics. One tool instead of four.
Works everywhere, not just Chrome Browser extensions are convenient—until you're on your phone, a different browser, or a shared computer. ContentIn is a web app that works on any device, anywhere. Start a draft on desktop, finish it on mobile.
AI that improves your writing, not replaces it ContentIn's AI isn't about generating posts from nothing. It's about making YOUR writing better—suggesting stronger hooks, tightening sentences, matching your voice. Think editor, not ghostwriter.
Is AuthoredUp worth it for just formatting? If formatting and preview are your only needs, AuthoredUp is solid at $19.95/month. But most creators quickly want more—AI assistance, scheduling, analytics. Starting with an all-in-one platform avoids switching tools later.
Can I use Jasper or ChatGPT for LinkedIn posts? Yes, but they're not optimized for LinkedIn. You'll spend time reformatting output, rewriting hooks, and adjusting tone. Dedicated LinkedIn tools produce content that's closer to publish-ready.
What's the best way to format LinkedIn posts? Short paragraphs (1-2 sentences max). Line breaks between ideas. Strategic bold for emphasis. Hook in the first line. Avoid walls of text—they kill engagement.
Do Chrome extensions work on mobile? No. Chrome extensions are desktop-only. If you create content on mobile (or want the option), choose a web app or native mobile app instead.
Should I use templates or write from scratch? Both. Templates provide structure and speed up creation for common formats (listicles, stories, how-tos). Original posts from scratch keep your content fresh. Mix them—maybe 60% templated, 40% original.
Start your free ContentIn trial and see why thousands of LinkedIn creators have made the switch. Import your content, connect your account, and publish your first AI-assisted post in minutes.
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