Free Buyer-Relevance Audit
How many of the people engaging with your LinkedIn posts could actually buy from you?
Paste your profile, say who you sell to. In about a minute you see what share of the people reacting and commenting on your last 10 posts could sign a contract — and the most relevant of them by name, grouped by bucket.
- No signup
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- Nothing to connect
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- Public data only
The LinkedIn profile analyzer that reads your audience, not your profile
Most LinkedIn tools grade the things you control: the headline, the photo, the About section, the post. This one grades the thing that decides whether any of it turns into clients — who showed up. Attention is not buyers. A post with 90 reactions from people who do exactly what you do is a peer-approval post, and you can write them forever without a single conversation starting.
The audit reads the public engagement on your last 10 original posts, deduplicates the people, and classifies each one against the buyer you described. You get a profile score you can act on, the four buckets with counts, up to 20 named engagers grouped by bucket, the post that pulled the most buyers, the post that pulled the most peers, and three fixes.
How the audit runs
We read your last 10 original posts
Posts from the last 90 days, reposts excluded. Fewer than three and we tell you to post first — there is nothing to read yet.
We collect everyone who commented or reacted
Deduplicated by person, strongest action wins, capped at the 300 most recent engagers with every commenter kept first.
We classify each one against your buyer
Each engager's public headline is scored against the line you wrote, into Buyer, Near-buyer, Peer or Irrelevant. The same classifier runs on every lead inside ContentIn.
Fix the profile and the posts too
The audit tells you who is reading. Two other free tools fix what they read: run a draft through the LinkedIn post optimizer before you publish it, and score the first thing every visitor sees with the LinkedIn headline analyzer. A buyer who stops scrolling still has to recognise themselves in your headline.
Frequently asked questions
- What does this LinkedIn audit actually measure?
- It takes the people who commented on or reacted to your last 10 original posts, reads each one's public headline, and sorts them into four buckets against the buyer you described: Buyer, Near-buyer, Peer and Irrelevant. The profile score you get is the share of those people who could plausibly buy from you — not a reach or engagement number.
- How is this different from a LinkedIn profile checker?
- A profile checker grades your headline, photo and About section — the things you control. This profile analyzer grades the audience you actually attracted, which is the thing that decides whether the posts turn into clients. Use our headline analyzer for the first job and this audit for the second.
- Is it free, and do I need to connect my LinkedIn account?
- It's free and there is nothing to connect. Paste your public profile URL and we read the same public posts and public engagement anyone visiting your profile could read. No password, no OAuth, no posting on your behalf.
- Why do I see fewer people than my posts show?
- We deduplicate: a person who commented on three posts is counted once, with their strongest action. We also cap a single audit at the 300 most recent engagers, keeping every commenter first. People with no public headline can't be classified, so they land in Irrelevant.
- Will the number inside ContentIn match this one?
- Close, but not identical, and that's deliberate. The audit reads your last 10 posts, unweighted. Inside ContentIn the same view runs over 90 days, weights comments above reactions and tracks every lead over time, so the in-app number moves while this one is a snapshot.
- What happens to the data from my audit?
- We keep the audit for 30 days so you can reopen the link, then delete it — unless you start a trial, in which case the engagers move into your account as leads. Public profile data is fetched through our processor, Fetchin. To have an audit deleted sooner, email [email protected].
The audit is a snapshot. ContentIn runs it every week.
Same four buckets, every lead instead of ten, over 90 days instead of 10 posts — plus the posts that get the right people to show up, written in your voice.
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