Best Metricool Alternatives in 2026

Metricool is a multi-platform social media suite that manages 10+ networks — Instagram, TikTok, YouTube, X, LinkedIn and more — from a single dashboard, with pricing organized around the number of "brands" you connect. It's strong on scheduling and cross-platform analytics, with competitor benchmarking and white-label reporting that make it a favorite for agencies juggling many channels at once.

The trade-offs: it's a generalist, not a LinkedIn specialist. LinkedIn isn't on the free plan — you need at least the paid Starter tier (around $18–25/month) just to connect an account, X is a separate add-on on every tier, and there's no real AI writing, only a caption assistant. You still face the blank page yourself.

If you want AI-powered LinkedIn content creation — posts written in your voice, plus carousels, scheduling, and analytics built for how LinkedIn actually works — these Metricool alternatives deliver the core workflow from $0.

Last updated: June 10, 2026

1

ContentIn Best Choice

Recommended
ContentIn logo

ContentIn

LinkedIn Tool

Best for: AI-powered LinkedIn content creation and scheduling

Starting at

Contact for pricing

Free plan available

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Analytics and performance tracking

Pros

  • Want AI that writes in your voice, not generic content
  • You're focused on LinkedIn specifically (not multi-platform)

Cons

  • Limited LinkedIn-specific features
  • Higher price point
Try ContentIn Free
2

Buffer

Buffer logo

Buffer

Social Media Scheduler

Best for: multi-platform social media scheduling

Starting at

$6/mo

Free plan available

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Analytics and performance tracking

Pros

  • Manage multiple social media platforms
  • Need basic scheduling without advanced AI

Cons

  • Limited LinkedIn-specific features
  • Higher price point
3

Hootsuite

Hootsuite logo

Hootsuite

Enterprise Social Media Platform

Best for: multi-platform social media management

Starting at

$99/mo

Free plan available

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Analytics and performance tracking

Pros

  • Manage multiple social media platforms
  • You're part of a large marketing team

Cons

  • Steep learning curve
  • Expensive pricing
4

Oktopost

Oktopost logo

Oktopost

LinkedIn Tool

Best for: AI content creation for marketing

Starting at

$125/mo

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Analytics and performance tracking

Pros

  • Need deep CRM integrations for pipeline tracking
  • Manage employee advocacy programs

Cons

  • Expensive pricing
  • No free plan
5

Publer

Publer logo

Publer

LinkedIn Tool

Best for: AI content creation for marketing

Starting at

$12/mo

Free plan available

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Analytics and performance tracking

Pros

  • Need to post on multiple social platforms
  • Want basic scheduling without advanced features

Cons

  • Limited LinkedIn-specific features
  • Higher price point
6

SocialBee

SocialBee logo

SocialBee

Social Media Management Tool

Best for: Multi-platform social media scheduling and management

Starting at

$29/mo

Key Features

  • AI-powered content generation
  • Post scheduling and automation

Pros

  • Manage 5+ social media channels across different platforms
  • LinkedIn is just one of many channels in your strategy

Cons

  • No free plan
7

Typefully

Typefully logo

Typefully

Social Media Tool

Best for: X (Twitter) content creation and scheduling with LinkedIn support

Starting at

$15/mo

Free plan available

Key Features

  • AI-powered content generation
  • Post scheduling and automation
  • Free plan available

Pros

  • Primarily create content for X (Twitter) and treat LinkedIn as secondary
  • Want a clean, minimal writing experience

Cons

  • Limited LinkedIn-specific features
  • Higher price point

Quick Feature Comparison

See how these Metricool alternatives compare on key features

ContentIn Recommended

AI Post Writer
Scheduling
Analytics
Team Features
Price (monthly)$12.5

Buffer

AI Post Writer
Scheduling
Analytics
Team Features
Price (monthly)$6

Hootsuite

AI Post Writer
Scheduling
Analytics
Team Features
Price (monthly)$99

Metricool

AI Post Writer
Scheduling
Analytics
Team Features
Price (monthly)$18

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Frequently Asked Questions

What's the main difference between ContentIn and Metricool?

ContentIn is a LinkedIn-only AI ghostwriter that also schedules and analyzes your content. Metricool is a multi-platform scheduling and analytics suite that doesn't create content. In short: ContentIn writes your LinkedIn posts; Metricool helps you schedule and report on posts you've already written.

Does Metricool have a free plan?

Yes, but it excludes LinkedIn (and X). To connect a LinkedIn account you need Metricool's paid Starter tier. ContentIn offers a free trial and includes LinkedIn scheduling from its $15/month Essentials plan.

Does Metricool write posts with AI like ContentIn?

No. Metricool's AI is limited to a caption assistant — it doesn't write full posts in your voice. ContentIn's AI Ghostwriter, on the Growth plan ($31/month), is trained on your style and drafts complete posts for you.

Is Metricool better for analytics?

Metricool has strong cross-platform analytics, competitor benchmarking, and white-label reporting — genuinely useful if you report across many channels and clients. ContentIn's analytics are LinkedIn-specific (post, comment, and leads) and feed directly into its AI writing, so insight turns into your next post.

Can ContentIn create LinkedIn carousels like Metricool?

Yes — and it goes further. Both can publish LinkedIn carousels, but ContentIn adds AI carousel creation and a carousel and quote-card designer, so you can make the carousel, not just schedule it.

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