How to Post on LinkedIn: Desktop, Mobile and Every Composer Option
To post on LinkedIn, click Start a post on your homepage (or tap Post in the app), write up to 3,000 characters, set who can see it, add media and click Post. This guide walks through desktop and mobile step by step, every composer option, and how to schedule, edit or delete a post.
To post on LinkedIn, click Start a post at the top of your homepage (or tap Post in the mobile app), write your text, choose who can see it, add any photo, video or document, then click Post. A post can hold up to 3,000 characters. Click the clock icon instead of Post if you want it to go live later.
That covers the mechanics. Below are the exact steps for desktop and mobile, every option in the composer, and how to edit, schedule or delete a post once you have written it.
How to Post on LinkedIn From a Desktop
These steps follow LinkedIn's own Help Center instructions for sharing a post.
- Go to your LinkedIn homepage and click Start a post in the share box at the top of the feed.
- Use the two pills under your name. Post to Anyone sets who can see the post, Comments: Anyone sets who can comment. A third pill, Add collaborators, lets you co-author the post with someone else.
- Write your post in the text box. You have up to 3,000 characters.
- Add extras from the icons below the text box: emoji, Media (photos and video), Celebration, or the + button, which opens Event, Job, Poll and Document.
- Click Post to publish now, or the clock icon to pick a date and time.
If you close the composer before posting, LinkedIn lets you save the post as a draft and finish it later.
How to Post on LinkedIn From the Mobile App
- Open the LinkedIn app and tap Post in the navigation bar at the bottom.
- Tap the Anyone dropdown next to your profile photo to set the audience.
- Type your text on the "Share your thoughts" screen.
- Tap the icons to add a photo, video, document or poll.
- Tap Post, or tap the clock icon to schedule it.
Drafts sync between devices. You can start a post on your phone, save it, and finish it on your laptop, which is handy when an idea hits away from your desk.
What Can You Add to a LinkedIn Post?
The composer offers more than plain text. Here is what each option is for:
| Option | Where to find it | Use it for |
|---|---|---|
| Text | Main text box | Opinions, stories, lessons. Up to 3,000 characters. |
| Photo | Media icon | One or several images |
| Video | Media icon | Demos, talking-head clips |
| Document | + menu | PDFs that display as a swipeable carousel |
| Poll | + menu | A question with 2 to 4 answer options |
| Event | + menu | Webinars, live sessions, meetups |
| Celebrate an occasion | + menu | Work anniversaries, launches, welcoming a teammate |
| Article | Write article | Long-form pieces over 3,000 characters |
Images, videos and PDFs each have their own size rules, so check the LinkedIn post size and dimension guide before you upload. Polls default to a one-week run, and our walkthrough on adding polls to LinkedIn posts covers the setup. If your idea needs more than 3,000 characters, read how LinkedIn articles compare with posts before you pick a format.
Who Can See Your LinkedIn Post?
Two pills under your name control the audience, and both can be changed later from the post's More menu (Who can see this post? and Who can comment on this post?).
- Who can see your post: Anyone, Connections only, or a Group you belong to.
- Who can comment: Anyone, Connections only, or Off.
If you post to build a personal brand, leave both on Anyone. Anyone gives the widest audience, and turning comments off removes the conversation that LinkedIn's own creator guide tells you to invite. Use the narrower settings for personal updates you only want your network to see.
How to Tag People and Companies in a LinkedIn Post
Type @ followed by the person's or company's name, then pick the right profile from the list that appears. The name turns into a link and the person or page gets a notification. For common names, add the company name after it to find the right profile faster. A LinkedIn mention works best when the person is actually part of the story, such as a co-author, a client you helped, or the speaker whose talk you are summarizing. Tagging a long list of people at the end of a post to borrow reach tends to look like spam.
How to Schedule a LinkedIn Post Instead of Posting Now
Click the clock icon next to the Post button, pick a date and time, and confirm. The post is saved and goes live on its own. You can manage your scheduled posts from the post composer. Scheduling lets you write several posts in one sitting and spread them across the week, which matters because LinkedIn's own creator guide recommends posting 2 to 5 times per week. For native and third-party options side by side, see our guide on how to schedule LinkedIn posts.
How to Edit or Delete a LinkedIn Post
Edit a post after publishing
Open your post, click the More icon (three dots) in its top-right corner, choose Edit post, change the text and click Save. LinkedIn marks the post as "Edited". Only the text can be changed: attached photos, videos and documents cannot be replaced, and pasting a new link will not generate a new preview image. If the media is wrong, delete the post and publish it again.
Delete a post
- Go to your profile and open the Activity section.
- Click the Posts tab and find the post.
- Click the More icon in the top-right corner of the post.
- Choose Delete post and click Delete to confirm.
Deleting removes the post along with all its reactions and comments, so edit it when you can.
How to Make a Post on LinkedIn That People Actually Read
Knowing where the Post button is gets your words online. Getting them read is a different job. LinkedIn's guide for creators names four parts of a strong post:
- A hook in the first line. Only the first few lines show before "see more", so the opening has to earn the click.
- Short, clear messaging. One idea per post. Break text into short paragraphs, as our LinkedIn post format guide shows step by step.
- Your own perspective. A story, a lesson or an opinion, not a summary anyone could write.
- A question that invites replies. End with something your readers can answer from their own experience.
Stay well inside the limit rather than writing up to it; our breakdown of the LinkedIn post character limit explains why your count may not match LinkedIn's. Timing helps too, and the best time to post on LinkedIn depends on where your audience lives.
Frequently Asked Questions About Posting on LinkedIn
Can you edit a LinkedIn post after posting?
Yes. Click the three-dot More icon on your post and choose Edit post. Only the text can be changed, and LinkedIn marks the post as "Edited". Attached images, videos and documents cannot be replaced, so delete and repost if the media is wrong.
How long can a LinkedIn post be?
Up to 3,000 characters. If you need more room, LinkedIn suggests writing an article instead.
How often should you post on LinkedIn?
LinkedIn's own creator guide recommends 2 to 5 posts per week. Consistency matters more than volume, so pick a number you can keep up for months, not just one good week.
Can I save a LinkedIn post as a draft?
Yes. Close the composer before posting and LinkedIn offers to save it as a draft. Drafts carry over between devices, so you can start on mobile and finish on desktop.
How many options can a LinkedIn poll have?
A poll needs at least 2 options and can have up to 4. The default duration is one week, and you can change it from the Poll duration dropdown before posting.
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